July 2025 TikTok Trends: 17 Viral Moments You Need to Know
What’s Trending on TikTok Now in July 2025
TikTok’s July 2025 trends are coming in hot—balancing hilarious plot twists with vulnerable reflections and throwback sounds. While June gave us emotional carousels, group bonding, and low-key lifestyle flexes, July is leaning into the unexpected: awkward audio moments, body confidence spotlights, and cleverly misdirected edits.
Still riding the June wave? Many of those trends are overlapping and evolving this month—catch up on June's TikTok trend recap if you missed it.
Want more like this? Get biweekly TikTok trend insights, creative strategies, and real brand use cases in our Trend Report to turn social moments into marketing results.
Week of July 1, 2025 – Plot Twists, Power Moves, and Soft Confessions
Trend #1: Big Mama by Latto Body Positivity
Latto’s “Big Mama” sound is becoming a self-love anthem for women celebrating their height, curves, and power. From athletes to plus-size creators, TikTokers are embracing their physical stats—weight, pant size, height, and more—by displaying them proudly on screen. The trend flips the script on body scrutiny and turns visibility into empowerment, reminding viewers that confidence comes in all silhouettes.
To join in, use the “Big Mama” sound and post a video or photo of yourself surrounded by your body stats on screen. Keep it bold and celebratory—this is all about claiming your space.
Trend #2: There Was a Time Carousel
Set to Cigarettes After Sex’s wistful “Nothing’s Gonna Hurt You Baby,” this carousel trend is a masterclass in emotional contrast. Creators start with a serene or put-together photo—often showing a glow-up or quiet lifestyle—captioned with where they are now (e.g., single, peaceful, unbothered). The second slide flips the narrative: a wedding dress, a chaotic party phase, or a moment of intense emotional change, marked by the phrase “but there was a time.” It's nostalgia and growth in two slides.
To try it, use the sound with a two-slide carousel. Slide one shows your current self and lifestyle; slide two reveals a contrasting “then” moment that shaped you.
Trend #3: Who Said That TikTok Sound – Truth Talk
This trend thrives on that split-second of self-realization. Creators turn away from the camera to deliver an honest or harsh truth—often financial, emotional, or motivational—then whip back around and say “who said that?” in mock shock. It's playful but punchy, spotlighting the truths we dodge or pretend not to hear. Bonus: niche edits like “mom edition” are giving it extra legs.
To participate, film yourself stating a hard truth or tough love takeaway while looking away, then spin dramatically and react with “who said that?” Add context with text overlays for more specific versions.
Trend #4: Poker Face Photo Editing Carousel
This new carousel format subverts expectations in the funniest way. It begins with “The importance of editing your photos as a [hairstylist/photographer/etc]” followed by what seems like a serious before-and-after—but the “after” is a hilariously over-the-top edit, often involving wild graphics, filters, or absurd animations. It’s a visual punchline that plays with creator professionalism and digital creativity.
To hop on, post a photo carousel using the “Poker Face” sound. Frame it like a serious portfolio post, then swipe to the most ridiculous edit you can dream up.
Trend #5: I’m a Mommy Viral TikTok Sound from Love Island
Thanks to one hilariously awkward moment on Love Island, “I’m a mommy” has become TikTok’s favorite new soundbite. In the scene, a contestant reveals she's a mom in the most confusing way possible—creating a viral moment of cringe and chaos. Now, creators are lip-syncing the audio or reenacting the scene with absurd baby props or surprise pregnancy text overlays, turning it into a comedy goldmine about adulting, parenting, and awkward announcements.
To join in, use the audio and reenact the moment—either literally or metaphorically. Add text to tie it back to your own “wait, what?” moments around life changes or identity reveals.
Trend #6: Complicated TikTok Dance Trend to Avril Lavigne
TikTok is embracing chaos again with a hilariously clunky dance to Avril Lavigne’s “Complicated.” Mostly men are leading the charge with exaggerated, out-of-sync moves that blend old-school TikTok choreography with new cringe flair. It’s weird, wonderful, and totally unexpected—especially for a song you wouldn’t normally associate with dance trends.
To participate, use the sound and mimic the viral dance starting with the signature “pretend to smoke and stomp” move. Lean into the awkwardness—the more unhinged, the better.
Trend #7: Take My Clothes Off Couple Trend Plot Twist
This couple trend plays on misdirection and humor. A woman says, “Take my clothes off,” hinting at something steamy, but the twist is her partner’s the one actually wearing her clothes—and strutting away in full outfit reveal. Set to Leo Lawrence’s “I’m Not Going Away,” the joke lands on subverting assumptions and showcasing some playful gender role reversal.
To try it, start with the classic bedroom setup and the key dialogue exchange. When the reveal comes, have your partner dramatically unveil the outfit switch with a confident exit.
Trend #8: WAP x One Direction TikTok Mashup
This bait-and-switch trend blends nostalgia with humor. It kicks off with Cardi B’s “WAP” and the iconic choreography—but just when the provocative move is about to drop, it cuts to One Direction’s “What Makes You Beautiful.” The result? A perfectly timed innocence pivot that leaves viewers laughing (and low-key relieved).
To get in on it, start dancing to “WAP” with full confidence, then mid-move, transition into a dramatic, sweet pose for the One Direction shift.
Trend #9: It’s Just Not Clocking to You Justin Bieber Sound
Justin Bieber’s dramatic delivery—“It’s not clocking to you that I’m standing on business”—has become a TikTok truth bomb. Whether calling out friends, parents, or themselves, creators are using the sound to spotlight the disconnect between what they’re saying and what others are (not) picking up on. It’s a perfect combo of sass, comedy, and quiet frustration.
To use it, lip-sync the line with a knowing expression, and add text explaining the moment—like when your plans for independence or glow-up still aren't being taken seriously.
Trend #10: Don’t Make Me Mad I’ll Throw a Fit
This trend uses the “Fashion Killa” song to set up a surprise outfit reveal. The first photo is a selfie with the caption “Don’t make me mad or I’ll throw a fit,” followed by a carousel of standout (or intentionally awful) outfits. Some creators lean into fashion inspo, while others go full comedy or add themed looks like Halloween fits.
To do it yourself, pick 5–10 standout outfits and open with a calm selfie. Play with contrast—either go all out with strong looks, or lean into chaos with purposely mismatched fits. Bonus points if you build a theme (vacation, thrift finds, color-coordinated chaos).
Trend #11: Broke the Family Tradition
Set to Hank Williams Jr.’s “Family Tradition,” this trend shows a carousel of family members sharing a trait—height, style, politics—followed by the creator standing out from the pack. It’s a visual “black sheep” moment with humor or pride.
To try it, gather photos that show your family’s shared style or vibe. Then end the carousel with you looking noticeably different. Add a caption like “Guess who broke the family tradition?” or let the visual contrast speak for itself.
Trend #12: Take a Drink and Chill Before You Deal With It
Creators record to Future’s “Low Life” while acting out the phrase “take a drink and chill before you deal with it.” They sip water and as they wipe their mouth they reveal a prop—like a lightsaber, sandwich bread knuckles, or Uno +4 card—before “dealing with it.”
To join in, shoot three parts: sipping water, wiping your mouth, and dramatically revealing an object you’ll “use.” Make it absurd, relatable, or wildly over-the-top.
Trend #13: How Many Months Have You Been Together
Using Deslocado by NAPA, couples start with a sweet question—“How many months have you been together?”—only to respond with “Months?!” before swiping through a timeline of yearly couple photos. It’s a nostalgic and romantic flex on longevity.
To make your own, dig up a photo from each year you’ve been together and label them clearly. Start with a soft intro shot and that initial question, then let the timeline unfold. Works great for anniversaries or just sharing a love story.
Trend #14: My Name is Pink and I’m Glad to Meet You
This trend uses PinkPantheress’s “Illegal” for a POV-style handshake moment. One creator lip syncs “My name is pink and I’m really glad to meet you,” the other responds with “You were recommended to me by some people.” The text reveals unexpected pairings—like “college dropout wife” and “doctor husband.”
To try it, film two people shaking hands in POV and label them as unlikely or contrasting archetypes. Think “introvert” meeting “extreme extrovert” or “flat-earther” greeting “NASA employee.” The stranger the pairing, the better.
Trend #15: Something to Take the Edge Off
This jazz-backed trend starts with creators miming a cigarette puff, then pans out to show something unexpected: a plane or a Chili’s restaurant. Text reads “something to take the edge off,” poking fun at modern coping tools.
To do it yourself, use a moody angle and mimic smoking something by putting two fingers on it. Then zoom out to reveal what you’re really holding. The larger, weirder or more niche your “edge-off” item, the more likely it is to resonate or go viral.
Trend #16: Moonbeam Ice Cream Crumbl Reaction
Fueled by a collab between Crumbl Cookies and Benson Boone, creators film themselves trying the Moonbeam ice cream cookie and immediately doing backflips—mirroring the drama and energy of Boone’s viral music video.
If you can get your hands on the cookie, exaggerate your first reaction with a dramatic move—somersaults, hair flips, or “astral projection” edits. It’s all about reacting like the dessert transported you.
Trend #17: Wedding Entrance Remix
This trend builds off a viral video about unrealistic wedding walk-down timing. Creators now reenact how bridesmaids and groomsmen would have to sprint or parachute in to make songs like “Gangnam Style” or dubstep fit a formal procession.
To participate, choose a chaotic or unconventional song and show (with fingers or full video) how your wedding party would enter. Speed up the pacing for comic effect, and use Photoshop or overlays if you want to take it full meme.
Creators: Turn Trends Into Opportunities
Already posting bold “Big Mama” body positivity videos or jumping into the chaotic fun of the “Complicated” dance trend? You’re not just creating content—you’re building influence.
Join New Engen Creators to get matched with brand campaigns that align with your voice, earn through affiliate links, and stay ahead of viral TikTok trends like these. If you’re already on the For You Page, it’s time to start getting paid for it.
