July 2025 TikTok Trends: 28 Viral Moments You Need to Know
What’s Trending on TikTok Now in July 2025
TikTok’s July 2025 trends are coming in hot—balancing hilarious plot twists with vulnerable reflections and throwback sounds. While June gave us emotional carousels, group bonding, and low-key lifestyle flexes, July is leaning into the unexpected: awkward audio moments, body confidence spotlights, and cleverly misdirected edits.
Still riding the June wave? Many of those trends are overlapping and evolving this month—catch up on June's TikTok trend recap if you missed it.
Want more like this? Get biweekly TikTok trend insights, creative strategies, and real brand use cases in our Trend Report to turn social moments into marketing results.
Week of July 1, 2025 – Plot Twists, Power Moves, and Soft Confessions
Trend #1: Big Mama by Latto Body Positivity
Latto’s “Big Mama” sound is becoming a self-love anthem for women celebrating their height, curves, and power. From athletes to plus-size creators, TikTokers are embracing their physical stats—weight, pant size, height, and more—by displaying them proudly on screen. The trend flips the script on body scrutiny and turns visibility into empowerment, reminding viewers that confidence comes in all silhouettes.
To join in, use the “Big Mama” sound and post a video or photo of yourself surrounded by your body stats on screen. Keep it bold and celebratory—this is all about claiming your space.
Trend #2: There Was a Time Carousel
Set to Cigarettes After Sex’s wistful “Nothing’s Gonna Hurt You Baby,” this carousel trend is a masterclass in emotional contrast. Creators start with a serene or put-together photo—often showing a glow-up or quiet lifestyle—captioned with where they are now (e.g., single, peaceful, unbothered). The second slide flips the narrative: a wedding dress, a chaotic party phase, or a moment of intense emotional change, marked by the phrase “but there was a time.” It's nostalgia and growth in two slides.
To try it, use the sound with a two-slide carousel. Slide one shows your current self and lifestyle; slide two reveals a contrasting “then” moment that shaped you.
Trend #3: Who Said That TikTok Sound – Truth Talk
This trend thrives on that split-second of self-realization. Creators turn away from the camera to deliver an honest or harsh truth—often financial, emotional, or motivational—then whip back around and say “who said that?” in mock shock. It's playful but punchy, spotlighting the truths we dodge or pretend not to hear. Bonus: niche edits like “mom edition” are giving it extra legs.
To participate, film yourself stating a hard truth or tough love takeaway while looking away, then spin dramatically and react with “who said that?” Add context with text overlays for more specific versions.
Trend #4: Poker Face Photo Editing Carousel
This new carousel format subverts expectations in the funniest way. It begins with “The importance of editing your photos as a [hairstylist/photographer/etc]” followed by what seems like a serious before-and-after—but the “after” is a hilariously over-the-top edit, often involving wild graphics, filters, or absurd animations. It’s a visual punchline that plays with creator professionalism and digital creativity.
To hop on, post a photo carousel using the “Poker Face” sound. Frame it like a serious portfolio post, then swipe to the most ridiculous edit you can dream up.
Trend #5: I’m a Mommy Viral TikTok Sound from Love Island
Thanks to one hilariously awkward moment on Love Island, “I’m a mommy” has become TikTok’s favorite new soundbite. In the scene, a contestant reveals she's a mom in the most confusing way possible—creating a viral moment of cringe and chaos. Now, creators are lip-syncing the audio or reenacting the scene with absurd baby props or surprise pregnancy text overlays, turning it into a comedy goldmine about adulting, parenting, and awkward announcements.
To join in, use the audio and reenact the moment—either literally or metaphorically. Add text to tie it back to your own “wait, what?” moments around life changes or identity reveals.
Trend #6: Complicated TikTok Dance Trend to Avril Lavigne
TikTok is embracing chaos again with a hilariously clunky dance to Avril Lavigne’s “Complicated.” Mostly men are leading the charge with exaggerated, out-of-sync moves that blend old-school TikTok choreography with new cringe flair. It’s weird, wonderful, and totally unexpected—especially for a song you wouldn’t normally associate with dance trends.
To participate, use the sound and mimic the viral dance starting with the signature “pretend to smoke and stomp” move. Lean into the awkwardness—the more unhinged, the better.
Trend #7: Take My Clothes Off Couple Trend Plot Twist
This couple trend plays on misdirection and humor. A woman says, “Take my clothes off,” hinting at something steamy, but the twist is her partner’s the one actually wearing her clothes—and strutting away in full outfit reveal. Set to Leo Lawrence’s “I’m Not Going Away,” the joke lands on subverting assumptions and showcasing some playful gender role reversal.
To try it, start with the classic bedroom setup and the key dialogue exchange. When the reveal comes, have your partner dramatically unveil the outfit switch with a confident exit.
Trend #8: WAP x One Direction TikTok Mashup
This bait-and-switch trend blends nostalgia with humor. It kicks off with Cardi B’s “WAP” and the iconic choreography—but just when the provocative move is about to drop, it cuts to One Direction’s “What Makes You Beautiful.” The result? A perfectly timed innocence pivot that leaves viewers laughing (and low-key relieved).
To get in on it, start dancing to “WAP” with full confidence, then mid-move, transition into a dramatic, sweet pose for the One Direction shift.
Trend #9: It’s Just Not Clocking to You Justin Bieber Sound
Justin Bieber’s dramatic delivery—“It’s not clocking to you that I’m standing on business”—has become a TikTok truth bomb. Whether calling out friends, parents, or themselves, creators are using the sound to spotlight the disconnect between what they’re saying and what others are (not) picking up on. It’s a perfect combo of sass, comedy, and quiet frustration.
To use it, lip-sync the line with a knowing expression, and add text explaining the moment—like when your plans for independence or glow-up still aren't being taken seriously.
Trend #10: Don’t Make Me Mad I’ll Throw a Fit
This trend uses the “Fashion Killa” song to set up a surprise outfit reveal. The first photo is a selfie with the caption “Don’t make me mad or I’ll throw a fit,” followed by a carousel of standout (or intentionally awful) outfits. Some creators lean into fashion inspo, while others go full comedy or add themed looks like Halloween fits.
To do it yourself, pick 5–10 standout outfits and open with a calm selfie. Play with contrast—either go all out with strong looks, or lean into chaos with purposely mismatched fits. Bonus points if you build a theme (vacation, thrift finds, color-coordinated chaos).
Trend #11: Broke the Family Tradition
Set to Hank Williams Jr.’s “Family Tradition,” this trend shows a carousel of family members sharing a trait—height, style, politics—followed by the creator standing out from the pack. It’s a visual “black sheep” moment with humor or pride.
To try it, gather photos that show your family’s shared style or vibe. Then end the carousel with you looking noticeably different. Add a caption like “Guess who broke the family tradition?” or let the visual contrast speak for itself.
Trend #12: Take a Drink and Chill Before You Deal With It
Creators record to Future’s “Low Life” while acting out the phrase “take a drink and chill before you deal with it.” They sip water and as they wipe their mouth they reveal a prop—like a lightsaber, sandwich bread knuckles, or Uno +4 card—before “dealing with it.”
To join in, shoot three parts: sipping water, wiping your mouth, and dramatically revealing an object you’ll “use.” Make it absurd, relatable, or wildly over-the-top.
Trend #13: How Many Months Have You Been Together
Using Deslocado by NAPA, couples start with a sweet question—“How many months have you been together?”—only to respond with “Months?!” before swiping through a timeline of yearly couple photos. It’s a nostalgic and romantic flex on longevity.
To make your own, dig up a photo from each year you’ve been together and label them clearly. Start with a soft intro shot and that initial question, then let the timeline unfold. Works great for anniversaries or just sharing a love story.
Trend #14: My Name is Pink and I’m Glad to Meet You
This trend uses PinkPantheress’s “Illegal” for a POV-style handshake moment. One creator lip syncs “My name is pink and I’m really glad to meet you,” the other responds with “You were recommended to me by some people.” The text reveals unexpected pairings—like “college dropout wife” and “doctor husband.”
To try it, film two people shaking hands in POV and label them as unlikely or contrasting archetypes. Think “introvert” meeting “extreme extrovert” or “flat-earther” greeting “NASA employee.” The stranger the pairing, the better.
Trend #15: Something to Take the Edge Off
This jazz-backed trend starts with creators miming a cigarette puff, then pans out to show something unexpected: a plane or a Chili’s restaurant. Text reads “something to take the edge off,” poking fun at modern coping tools.
To do it yourself, use a moody angle and mimic smoking something by putting two fingers on it. Then zoom out to reveal what you’re really holding. The larger, weirder or more niche your “edge-off” item, the more likely it is to resonate or go viral.
Trend #16: Moonbeam Ice Cream Crumbl Reaction
Fueled by a collab between Crumbl Cookies and Benson Boone, creators film themselves trying the Moonbeam ice cream cookie and immediately doing backflips—mirroring the drama and energy of Boone’s viral music video.
If you can get your hands on the cookie, exaggerate your first reaction with a dramatic move—somersaults, hair flips, or “astral projection” edits. It’s all about reacting like the dessert transported you.
Trend #17: Wedding Entrance Remix
This trend builds off a viral video about unrealistic wedding walk-down timing. Creators now reenact how bridesmaids and groomsmen would have to sprint or parachute in to make songs like “Gangnam Style” or dubstep fit a formal procession.
To participate, choose a chaotic or unconventional song and show (with fingers or full video) how your wedding party would enter. Speed up the pacing for comic effect, and use Photoshop or overlays if you want to take it full meme.
Week of July 7, 2025 – Soft Power, Side-Eyes, and Chimichanga Logic
Trend #18: “You Look Happier”
This trend flips a casual compliment into a mini moment of personal triumph. Set to Taylor Swift’s “You Belong With Me,” creators use on-screen text to quote “You look happier” and then follow it with a cheeky or sincere “Thanks, I…” revealing the reason behind their smile—anything from ditching a toxic ex to treating themselves to an emotional support shopping spree. It’s a satisfying combo of self-expression and visual storytelling that taps into TikTok’s love for subtle flexes and emotional transparency.
To join in, use the song, add “you look happier” in quotes on screen, then underneath type thanks I… followed by your own recent win. Pair it with a related clip or lip sync for max impact.
Trend #19: Bacon Avocado Fake-Out
Born from May’s “Can Say Word in .01 Seconds” gag, this remix keeps the bait-and-switch energy alive. Creators claim they’re trying to say “bacon avocado” in record time, only to cut to a slow-mo reveal of a hot take, funny truth, or unexpected fact. It’s an entertaining way to package commentary with a dash of absurdity.
Just start your video with the on-screen prompt “seeing how fast I can say bacon avocado”, then fake a lightning-fast version before dropping your slow-motion punchline.
Trend #20: Chimichanga Stand Logic
Thanks to an oddly profound soundbite from Shrek, creators are turning Fiona and Cookie’s ambush dialogue into commentary on unorthodox priorities. The format—lip syncing the sound while showing someone reacting to your unconventional choices—has become a go-to for showcasing chaotic logic that somehow makes perfect sense. Whether it’s “when my wedding planner sees Dip n’ Dots in the budget” or “my boss sees I expense emotional support snacks,”this trend thrives on unexpected reveals and delightful absurdity.
Start by choosing a scenario where someone might react to your unexpectedly genius (or chaotic) decision—like a friend seeing your 3 a.m. Amazon cart. Use on-screen text to set up the viewer’s POV, such as “when my [person] sees…”, then lip sync the full audio. Time your visual reveal or punchline to land right at “what’s this?”—this is your spotlight moment. The more unexpected, the better. Think: wedding guests discovering a bouncy house or your boss spotting your standing desk made from boxes of LaCroix.
Sound Script:
Fiona: “And when the smoke clears... wait, what’s this?”
Cookie: “That’s my chimichanga stand.”
Fiona: “Umm no, Cookie, we won’t be needing that.”
Cookie: “Trust me, Fiona. Y’all gonna be really hungry after this ambush.”
Week of July 14, 2025 – Runway Retreats, Faux Permissions, and Bugatti Chaos
Trend #21: Asking for Permission
This tongue-in-cheek trend plays on passive politeness by pairing ultra-random intentions with a sweet pop backdrop—Justin Timberlake’s “Can’t Stop the Feeling.” Creators post clips of themselves announcing everyday or slightly unhinged plans—like texting their ex, filling a water bottle, or simply closing the curtains—framed as, “Hey everyone, I’m going to [activity], if that’s okay with everyone.” The real action, though, is in the comments: brands, followers, and mutuals all rush to weigh in with exaggerated approval or faux concern, making the comment section a comedy goldmine. It’s relatable, absurd, and oddly communal.
To join in, think of the smallest or most chaotic task you've recently justified to yourself. Add the text overlay with the “Hey everyone…” format, layer the JT soundtrack, and post away. Bonus points if you bait brand replies or spin it into a niche community moment—this trend thrives on shared experience and low-stakes absurdity.
Trend #22: Runway Retreats
This trend takes life’s most awkward turnarounds and gives them a fashion-week twist. Using the dreamy chaos of Charli XCX and Lorde’s “Girl, So Confusing,” creators film themselves walking toward the camera like they’re on a runway—confident, poised, full of intention—only to stop, strike a quick pose, and turn back the way they came. It’s a dramatic metaphor for those all-too-familiar moments when we commit to something, then instantly change our minds. Some creators play it cool with a smooth, nonchalant pivot (like realizing they’re walking the wrong direction), while others dramatize everyday errands they quickly abandon—like checking on a quiet toddler or walking to a gate just to make sure it exists.
Text on screen gives the trend its punchline, typically explaining the situation with a deadpan caption (“when I realize I forgot the table number” or “just making sure my flight gate is real before I get a snack”). To do the trend, set up your camera for a long walk-up shot, layer the audio, and act out your best high-fashion retreat. The more relatable your scenario and the more committed your walk, the funnier it gets. It's not just about walking away—it's about walking away with style.
Trend #23: Woke Up in a New Bugatti
TikTok’s chaotic “I woke up in a new Bugatti” trend revs up a 2013 anthem and turns it into a two-person slapstick moment. Set to Ace Hood’s explosive hit, the trend features one person pretending to drive a high-performance vehicle before getting yanked out of frame by a partner—dramatically, hilariously, sometimes not at all. The visual gag is a play on horsepower vs. human force, and the outcome often depends on who’s doing the pulling. It’s part prank, part physical comedy, and pure internet energy.
To take it for a spin, grab a partner and clear some floor space. Time the yank with Future’s “I woke up in a new Bugatti” line, and lean into the exaggeration. Whether you go full action-movie or minimal movement for comedic effect, this one’s all about mismatched energy and high-impact payoff.
Week of July 21, 2025 – Poise, Perch, and Public Meltdowns
Trend #24: Aura Farming Boat Kid
TikTok has been buzzing over videos from Indonesia’s Pacu Jalur boat race, spotlighting 11-year-old Rayyan Arkan Dikha calmly dancing atop a racing canoe as rowers paddle below—set to scenes of him blowing kisses, gesturing with purpose, and maintaining cool composure. This moment captured global attention under the term “aura farming,” slang for casually exuding effortless charisma and magnetism. It resonates because it’s a beautiful collision of centuries‑old tradition and today’s social‑media obsession with visual presence—able to captivate an audience in just a few calm, stylish gestures.
To hop on, creators channel Rayyan’s unbothered energy: standing motionless on a surface (a boat if you’re lucky, but rooftops and sidewalks work too), paired with the now-iconic “Young Black & Rich” audio. The formula is minimalist but magnetic—slow gestures, kiss-blows, laser-focus stares—delivered with near-mythic self-possession. The quieter the action, the louder the aura. Editing is simple, with straight cuts or soft slo-mo to draw out each motion. The goal: do less, radiate more.
Trend #25: On Sight Reveal
This trend is pure chaotic swagger. Set to the explosive opening of Kanye West’s “On Sight,” TikTokers are using the line “Let me show you right now ’fore you give it up” as the setup for a perfectly absurd reveal: one person points solemnly while a friend dangles, deadpan, from a street sign or bus stop pole. It’s a meme that channels peak Yeezus energy—loud, unbothered, and totally committed to the bit. What makes it click? The high-drama delivery paired with low-budget stunt work, creating a vibe that’s half high fashion editorial, half middle-school prank.
Start with the “On Sight” audio and let the tension build—no movement, no context, just you standing in frame or slowly panning the camera. As Kanye hits the lyric “Let me show you right now ’fore you give it up,” snap to the reveal: a friend hanging stiffly from a street sign, bar, or anything off the ground, legs swinging or feet just barely planted.
Trend #26: Which is Weird…
This witty photo carousel trend turns simple observations into punchline gold. It starts with a seemingly personal or quirky confession—“They said it’s weird I don’t drink” or “They say it’s strange I never know the temperature”—and then pivots to a deadpan setup: “Which is weird because…” The final slide delivers the twist: a literal visual interpretation, like someone posing with a tall boyfriend (“I carry a tall boy with me everywhere”) or flashing two diplomas (“I carry two degrees”). The humor lands in the misdirection—what sounds like emotional introspection veers into playful pun or flex.
To join in, use TikTok’s photo carousel feature and create three slides. Slides one and two should have minimal, text-only setups over neutral backgrounds or still selfies. On slide three, drop the punchline with a literal or visual payoff that reframes your opener—think wordplay, surprise reveals, or clever bragging. Keep the tone dry, the visuals clean, and the captions short and smart. The best versions balance irony with just enough self-awareness to make people double-take.
Trend #27: The Nicki Perch
Striking the internet’s fiercest balance of elegance and instability, The Nicki Perch trend takes inspiration from Nicki Minaj’s iconic 2013 High School video pose—heels on, legs crossed, crouched low on a ledge with unbothered poise. TikTokers have taken it to the extreme, recreating the pose in precarious places: dumbbells, wine bottles, pool edges, even traffic cones. It’s part fashion editorial, part meme challenge, and all about serving controlled chaos with diva confidence. The visual contrast—sky-high heels, sharp posture, and absurd props—makes it instantly viral and endlessly remixable.
To participate, find a solid-but-stunt-worthy perch: the more random or impractical, the better. Slip on your most dramatic heels (think stilettos or platform boots), crouch low with one leg crossed elegantly over the other, and hold the pose with calm, Nicki-level composure. Add a slow spin, pan, or zoom-in for drama, and use “High School” by Nicki Minaj as your soundtrack. The key to nailing it is tension—between danger and control, elegance and absurdity. Bonus points for outrageous settings, designer fits, or a friend spotting just off camera.
Trend #28: Coldplay Concert
At a Coldplay concert in mid-July, a stadium kiss cam captured what quickly became a viral corporate scandal: Astronomer CEO Andy Byron and Head of People Kristin Cabot ducking and cringing as they appeared on the jumbotron together—both reportedly married, just not to each other. Chris Martin’s impromptu quip (“either they’re having an affair or they’re very shy”) added fuel to the moment, and within hours, the clip spread across TikTok and X with millions of views, intense speculation, and a rapidly spiraling PR crisis. The fallout was swift: Byron resigned, Astronomer launched an internal review, and the internet crowned the moment “ColdplayGate.”
Since then, creators and brands alike have run wild with the footage. TikTokers are reenacting the infamous duck-and-hide move with their own chaotic twists—swapping in friends, pets, or green-screened NPCs. Brands have gotten cheeky too: Facetune posted a screen recording of the concert clip with the couple literally edited out of the frame, captioned “what this couple wished would’ve happened in the moment.” Others are using it to meme office culture, HR dynamics, or the perils of oversharing IRL. It’s become the ultimate cautionary tale of being a little too seen—especially under stadium lights.
Creators: Turn Trends Into Opportunities
Already posting bold “Big Mama” body positivity videos or jumping into the chaotic fun of the “Complicated” dance trend? You’re not just creating content—you’re building influence.
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